Plessey opens in China

Wednesday, 14 September, 2011

Plessey Semiconductors has opened a new office in the centre of Shenzhen, China. Located in Futian, the heart of the Shenzhen Central Business District, the new office is the first milestone in an aggressive expansion plan for the company.

“A third of our sales are already into the Asia-Pacific region,” explained Derek Rye, Plessey Semiconductors’ marketing director. “Our products and manufacturing expertise are in great demand in China and this new office will enable us to properly support and grow this market.

“Our local presence in the Chinese high-tech heartland also enables us to explore possible joint ventures with Chinese companies.”

The latest innovation in the company’s portfolio is the electric potential integrated circuit (EPIC) sensor.

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